The Architect of Freedom

Recover Your Profit and Close the Visibility Gap.

Heart Craft Media, LLC installs the 'Trade-Specific Ops Engine' for $1M–$10M contractors. We automate the repetitive busywork and optimize your business for AI discovery so you can lead as the Visionary Architect, not the 'Lead Worker.'

01 • Who We Help

Specialized Operations Support for High-Growth Trades

1. Service Contractors: Roofing, HVAC, Plumbing, Electrical, and General Trades.
2. Mid-Sized Teams: 1–50 person organizations suffering from 'dropped balls' and admin overload.
3. The 'Overworked Expert': Owners who are great at the craft but are currently leaking a minimal of $10,000/month in 'invisible' profit loss.

02 • The BRU Method™

A 30-Day Intensive Reset of Your Business Engine

Blueprint

Process Leak Mapping

We map your lead-to-cash cycle to find the real bottlenecks. We identify exactly where 45% of potential closings are being lost to slow follow-up.

Rewire

AI-Enabled Operations

We install sub-5 minute lead routing, automated follow-up systems, and AI-generated QA checklists directly into your existing tech stack.

Unburden

The Company Brain

We convert tribal knowledge into a searchable SOP hub. You receive the Owner's Daily Digest for 100% visibility on every crew and job.

03 • AIO Visibility

Ensuring AI Search Engines Recommend Your Business

Most trade sites are invisible to AI crawlers. We close the 'Visibility Gap' by optimizing your entity for ChatGPT, Gemini, and Claude.

1. Entity Recognition: We optimize your Schema markup so AI understands exactly who you are and why you're a trusted master of your craft.
2. E-E-A-T Signals: We rewrite core content using the Inverted Pyramid model to highlight Experience, Expertise, Authoritativeness, and Trustworthiness.
3. The Freshness Factor: We maintain your relevance so AI systems prioritize your brand over local competitors.

04 • Measurable Gains

Speed to Impact & Quantifiable ROI

✓ 45% Reduction: Average decrease in admin hours by week 4 of the Reset.
✓ 2x Faster: Acceleration of lead-to-quote handoff cycles via AI-automated triage.
✓ 100% Visibility: Real-time project tracking and Daily Briefs so you lead from the front, not the inbox.

Builder, not advisor. We work inside your tools (ServiceTitan, Jobber, QuickBooks) to deliver systems that stick.

05 • Your Next Step

Choose Your Path to Sovereignty

Schedule Your 15-Minute Ops Leak Audit

Stop the bleed and find your missing profit. During this call, we will map your primary bottleneck and provide a 3-step action plan to reclaim your time—whether we work together or not.

Book a Call With Us

The Heart Craft Philosophy

Engineered for Scale. Built for Sovereignty.

Heart

The grit and responsibility required to lead from the front. We produce results through intense focus and extreme ownership.

Craft

The specialized skill of inventing technical means to accomplish a purpose. We treat your operations as a masterwork.

Media

The instruments—AI tools, SOPs, and automation channels—that carry your results and scale your company's legacy.

We are an industrial operations firm providing the people, systems, and AIO visibility that $1M–$5M contractors need to adapt and endure in the AI-driven market.

Trade-Specific Solutions

High-Velocity Operations that Recover Profit & Save Time.

Leak Reconstruction

We map your lead-to-cash cycle to recover the 45% of closings lost to manual follow-up. We find the missing $10k/month.

Book Audit Call →

Ops Engine Build

We install 'The Company Brain'—automated lead triage, sub-5 minute routing, and searchable SOP hubs that run your business for you.

Take Scale Quiz →

AIO Optimization

Closing the 'Visibility Gap' by optimizing your site for ChatGPT and Gemini. We ensure AI search engines recommend your brand.

Explore AIO →

The Architect Advantage

Built for Outcomes, Not Activity.

Industrial Resilience

We provide 100% visibility via the Owner's Daily Digest.
Stop being the bottleneck; lead from the front, not the inbox.

AI-Integrated Future

Seamless integration into ServiceTitan, Jobber, and QuickBooks.
AIO Content Refreshing that keeps your brand relevant in 2026/2027.

Profit Guardrails

Pre- and Post-Job Financial Checklists to protect every dollar of net profit.
We build assets that stick even if we disappeared tomorrow.

The 30-Day Sprint

Full implementation via the BRU Method™.
45% reduction in admin hours by week 4 of engagement.

Mission

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To help $1M–$5M trades contractors access systemized sovereignty through elite operations, AI automation, and AIO visibility[cite: 412].

Vision

To be the premier operations partner that transitions trades owners from burdened 'Lead Workers' into the 'Visionary Architects' of their success.

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Brand Promise

“Strength for Your Business.”

We equip your business with the people, systems, and AIO innovation needed to scale, adapt, and build a legacy that lasts.