How to Stop Losing $2,500 a Week as a Contractor
In the contracting world, your phone is your most important tool. But for many owners, it’s also the biggest source of “invisible profit leaks.”
Automation That Helps, Not Replaces: Why the Best AI Still Needs a Human Heart
As a business owner, you might be tired of hearing about “AI.” Every day, another young kid in a suit tries to tell you that
How Not to Get Taken Advantage of by AI Salesmen and New Agencies
If you own a trade business, your phone is likely ringing more than ever. But it isn’t always a customer on the other end. Usually,
The Company Brain: How to Move Your Business Secrets Out of Your Head and Into a System That Scales
In most $1M to $10M trade businesses, the biggest risk to growth isn’t the competition.
Be the Owner, Not the Worker: How to Run Your Business Without It Running You
Running a $1M–$10M trade business is hard work. Most owners started because…..
The Company Brain: How to Turn Personal Knowledge into a Scalable Business Asset
In most $1M–$10M contracting businesses, the greatest risk to growth is Personal Knowledge. This is the specialized skill, “how-to” shortcuts, and critical data that exists
The 45% Closing Gap: How to Stop the $10,000/Month Invisible Profit Leak
For the $1M–$10M trade contractor, high revenue often masks a dangerous reality: operational friction is cannibalizing your net profit. Most specialized contractors in roofing, HVAC,
The Silent Referral: Why AI Search Engines Are Giving Your Jobs to the Competition
Businesses in trades face a “Visibility Gap” in AI searches, causing them to lose leads and profits. Adopting the BRU Method™ can optimize their presence and reclaim authority.